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Smart Lady
Smart Lady
Sold to consumers based on a monthly installment plan. This was the first bicycle to be sold using a monthly installment plan. In 1956, bicycles were still considered to be a luxury, and with a price tag exceeding 10,000 yen at the time, it was not something the average person could readily afford. However, by allowing these bicycles to be purchased in monthly installments, sales of the Smart Lady were very successful, especially among woman. The Smart Lady later evolved into the staggered pleasure bicycle and the mini bicycle.